" To me, it all comes down to one thing in this business: taste.
That very subjective ability to know what to leave in, and even more importantly what to leave out. How to perfectly align an idea with
the brand personality, yet have that idea be totally fresh. I don't know anyone in this business who is tastier than Peter Day.
His eye, his palate, his unerring instinct is remarkable to me."
TERRY O'REILLY - FOUNDER - PIRATE RADIO - TORONTO / NEW YORK.
"Peter is the consummate professional: truly gifted in both concept and craft, a joy to work with and a gentleman. Any client or agency is
much stronger with him on the team"
JACK NEARY - WRITER & CREATIVE LEADER.
" I had the great pleasure of working with Peter Day while I was a VP Client Services in the agency world, and I must say it was a joy
to work with him. His insights, teamwork and talent were exceptional, and resulted in work that exceeded our client's expectations.
Beyond that Peter was and is a true gentleman, and I feel proud to say that I have worked with him, and hope to do so again in the
PETER RENZ - NATIONAL MARKETING DIRECTOR - MITSUBISHI MOTORS CANADA.
"Every account person should have an opportunity to work with a Creative Director like Peter. Someone who cares deeply about his
craft but has the commercial sensibilities to only bring forward ideas that have a real business impact. His advice, often delivered in the
driest of English wit, cuts through the BS and gets to the heart of the creative problem. His uncanny resemblance to the oracle of Delphi
is not coincidental."
HILTON BARBOUR - PARTNER - GLOBAL BRAND LEADERS INC - LONDON/TORONTO.
"Peter Day has the experience of 10, the talent of 20, and the understated charisma that only he could exude. When working with Pete
I completely trust that the creative process will be skillfully and collaboratively managed to ensure a quality end result for all.
Honest management, abundant talent, and a quiet strength and charm make Peter Day one of the best Creative Directors to work with.
Undeniably the nicest and most trustworthy man in Advertising.
If only Don Draper came across like half the Adman Peter is.
CHILO FLETCHER - EXEC PRODUCER - SOMEPLACE NICE - TORONTO.
"Among all the disposable Art Directors, and flavour of the month Creative Directors Peter Day shines through.
His knowledge of our business always surprises me, and his ability to get remarkable results out of you as a photographer is the best in the industry bar none.
His calm and confidence makes him a joy to work with, and that only comes from the years of experience and taste that Peter has.
Peter Day is one of the best I have ever worked with."
SHIN SUGINO - PHOTOGRAPHER ~ DIRECTOR - TORONTO/ NEW YORK/ LONDON/ SYDNEY.